There's nothing in fishing quite like watching a largemouth absolutely destroy a lure on the surface. Over the past three seasons, our team has thrown every type of topwater bass lure you can think of across lakes, rivers, and ponds to figure out which ones actually produce. Finding the best topwater lures for bass means […]

Finding the best walleye lures can make or break your next fishing trip. Walleye are notoriously finicky predators that change their feeding habits based on water temperature, light conditions, and forage availability. I have spent years testing different jigs, crankbaits, and soft plastics on lakes and rivers across North America to figure out what actually […]

I've spent the last 22 summers chasing walleye across the Midwest and Great Lakes, and if there's one category of tackle I never stop testing, it's walleye jigs. From midday sun in clear water to ripping current on the Detroit River, the right jig makes the difference between a cooler full of gold and a […]

I have spent more than 60 days on the water chasing northern pike across lakes, rivers, and reservoirs, and I have lost more lures to pike teeth than I care to admit. The best northern pike lures are not the most expensive baits in the tackle shop. They are the proven designs that trigger reaction […]