PaddleRoundThePier is reader-supported. When you buy via links on our site, we may earn an affiliate commission at no cost to you.

7 Best Surf Backpacks in April 2022 | Top Budget Pick

By: Dave Samuel
Updated On: January 20, 2022

It's been a hot summer for the younger generation these days. It's time to grab your surfboard and have fun in the sun!!! In fact, there is no shortage of surfing products that will serve as a great gift for teenagers or college students.

These products include good quality surf bags, cool surfboard designs, and colors, as well as a range of other surf accessories that can suit their taste and personality.

Surfers have to face the harsh elements every time they go out for a wave. That is why it's important to have a high-quality surf bag or backpack to carry all their equipment and items.

Most of the time, we see surfers carrying their boards to the sea and back to their cars. Surfing backpacks suitable for this need can definitely make it easier and better! Best surfing backpack has ample space, lightweight, and durable construction that can stand against any bump or impact that might happen along the way.

Even if you're not a surfer, getting the best surf backpacks for your outing is another good idea. A surfing backpack can be used to carry all kinds of essentials - from clothes and shoes to laptops and various accessories. A surfing backpack will help make your outing convenient and fun!

Surf backpacks can be categorized into two types: soft surf backpacks and hard surf backpacks. Soft surf backpack is usually made from a more flexible material that can accommodate a lot of items.

The hard surf backpack, on the other hand, is made from plastic or metal frames with an easy-to-carry shoulder strap. Both types of surfing backpacks have pros and cons for you to consider.

Soft surf backpack is usually lightweight, but it may lack the rigidity and overall sturdiness of a hard surf bag.

Hard surf backpacks are more expensive, but they can easily provide you with all-around protection for your valuable items from any possible impacts or bumps as you transfer them from one place to another.

Soft surf backpack will make your outing easy and convenient, while hard surf backpacks are better to provide you with sturdiness, protection, and water resistance.

It is important to know that waterproof technology is not the same in every type of surf backpack. Soft surf bags are usually not water-resistant.

Hard surf backpacks, on the other hand, are waterproof by nature. A surf backpack with a combination of both is the best choice for you. The combination will provide you with convenience and portability while still keeping your valuable items dry.

Factors To Consider Before Buying a Surf Backpack In 2022

The Best Surf Backpacks contain several factors, and these include:

Backpack Design

The main thing to consider is the backpack's design. This factor plays a vital role in protecting your board from getting damaged. If you have a good-looking reliable bag, it will be less likely that you will leave your board at home when going on a trip.


Look for the best Surf Backpack that has several pockets so you can easily carry your board with ease and without any worry of it getting damaged during transport.

Surf Backpacks must contain at least 2 to 3 compartments which include one for the board, one for your clothes, and another for your car keys, wallet, or phone.


Surf Backpacks should have a padded strap that can be adjusted to ensure a comfortable fit so you can take them on long hikes without feeling the strain on your shoulders or back.


Surf Backpacks are available in different colors like red, black, yellow, blue, and green, depending on your preference.

Water Resistance

Backpacks should be made from a strong material that is able to prevent your board from getting soaked in the event that you encounter any water. These materials include nylon, polyester, and PVC.


Backpacks come in different sizes ranging from small to large, depending on the number of items you intend to carry.

Your Needs

Backpacks are designed to meet the basic needs of any surfer. However, you can get one with extra features if you deem it necessary, like having a built-in cooler compartment or an external waterproof pocket for your cell phone or keys during bad weather.

Other Accessories

Backpacks contain other accessories like carrying straps, external pockets, and water-resistant materials.


Backpacks are available at different prices, depending on their features. You can choose one that will suit your budget, so you don't go over it. A high-quality Backpack ranges between $50 to $100.


Backpacks are rated based on their design, durability, and price. These ratings can be found on shopping websites like Amazon to ensure you get the best backpack that will give you value for your money. 

List Of The Best Surf Backpacks For You In 2022

Below is a detailed list of the best surf backpacks you can buy online in 2022.

 1. F-Light Surf BackPack by Rip Curl

Surf Backpacks
  • Height: 530mm
  • Width: 330mm
  • Depth: 230mm
  • Weight: 1.2 kg

Material: Water-resistant TPE coated polyester ripstop & 3000d small square ripstop polyester

Check Price
  • Spacious and lightweight.
  • Flexible waterproof design.
  • Easy to carry strap.
  • Large front pocket
  • Durable and sturdy.
  • Laptop sleeve- Best for adventure travelers who need a good backpack that is well protected.
  • You Cannot carry wet water boots.

Our Review Of F-Light Surf Pack

The F-Light Surf Pack by Rip Curl is the best for surfing backpacks. It is packed with all the essential features you need for your outing, including internal storage space, flexible waterproof design, and an easy carry strap.

Surf Backpacks

The lightweight material used to make this backpack (Nylon) allows you to transfer it more conveniently compared to other products.

This backpack is capable of holding up to 7 kg of stuff! Best of all, it's waterproof, and you don't have to worry about your items getting wet inside.

The F-Light Surf Pack by Rip Curl has a unique design not commonly found in other surf backpacks - the front pocket can be separated from the main compartment.

This is a good design option that allows you to separate your wet and dry items easily. Best of all, waterproof zippers can be used to close the bag fully and keep the water out! If you want to make your surfing experience even better and more convenient, this backpack will definitely be worth checking out.

The is everything you want and need in a backpack to keep your surf stuff together. The Rip Curl F-light is great for those who might be traveling on the road or if you are doing any outdoor activity such as hiking, camping, etc.

This F-light backpack is designed specifically for the adventurer in mind. The Rip Curl F-Light is a medium-sized bag that offers lots of pockets and storage compartments to keep all your gear organized and within easy reach.

The F-Light Surf Pack by Rip Curl is the perfect backpack for your next surf adventure. It's made of water-resistant TPE-coated fabric and features an EVA molded front panel for added protection.

Plus, it comes with some epic surf lifehack innovations like the roll and clips wet/dry section, insulated cooler pocket, fleece-lined sunglasses/tech sleeve, and more.

This top-of-the-line backpack comes complete with a wet and dry rolling film to keep your wetsuit separate from the rest of your gear, as well as a padded laptop sleeve to protect your device on the go.

Plus, with plenty of organizational pockets for cords and cables, you'll be able to keep everything neatly stowed away. So whether you're hitting the waves or just commuting to work, the F-Light Surf Pack has got you covered.

2. Cyclone II Dry Pack (36L) Backpack by Dakine

Surf Backpacks
  • Capacity: 36 Liters
  • Material: 100% Polyester
  • Size: 21" x 14" x 11" 
  • Type: Soft side
  • Weight: 2 Pounds
Check Price
  • Board carries system.
  • Water-resistant and tear-proof.
  • Adjustable and breathable shoulder and waist straps.
  • Dense, lightweight foam for maximum protection.
  • Large main compartment with multiple internal pockets.
  • A two-way purge valve makes compressing the bag down when not in use easy.
  • Thick padding.
  • Straps are uncomfortable on bare skin.
  • The price tag is a little on the higher side.

Our Review Of Cyclone II Dry Pack (36L) Backpack

The Cyclone II Dry Pack is a backpack-style bag with a capacity of 36 liters. It presents to be also really functional as it has been made from polyester material which makes the pack not only waterproof but also tear-proof and water-resistant.

Surf Backpacks

Moreover, you can easily carry it as its strap is adjustable so that anyone would find it comfortable and the weight would not feel at all heavy.

The Dakine Cyclone II Dry Pack Backpack is a great bag for those who love to go wild with water sports as it has been said to be 100% waterproof, which means you can protect your valuables from getting wet, whether they are your phone or even your wallet, all will be safe from water spills.

The Dakine Cyclone II Dry Pack not only is sturdy enough to hold up against anything but also has a technical look that goes well with any outfit.

It comes in different colors, so it will be easy for you to pick the one you like. Best of all, what is great about this pack is that it has been manufactured with quality materials, so it is really built to last.

This rugged backpack is fully waterproof, making it perfect for any outdoor activity. And its two-way purge valve makes it easy to compact the bag down when you're not using it.

So whether you're hitting the trails or braving the elements, the Cyclone II Dry Pack Backpack will make sure you stay prepared.

This backpack is also perfect for those who love to adventure outdoors but don't want to sacrifice their gear in the process. The Cyclone II is made with welded seams and water-resistant YKK PU zippers, so you can be sure that your belongings will stay safe and dry no matter what.

Whether you're hitting the slopes, exploring a new hiking trail, or embarking on a weekend getaway, this backpack has everything you need and more. So ditch the raincoat and give the Cyclone II Dry Pack Backpack a try - your gear will thank you for it!

3. Panga 50 by Yeti 

Surf Backpacks
  • Gear Capacity (L): 50 liters
  • Backpack Straps: Yes
  • Waterproof: Yes
  • Dry Bag Shape: Duffel
  • Material(s): Nylon
  • Dimensions: 23.5 x 14 x 10 (L x W x H) inches
  • Weight: 5.2 pounds
Check Price
  • Sturdy straps.
  • Secure waterproof zipper.
  • Versatile and durable bag.
  • Laminated thick nylon.
  • Submersible to 36 inches.
  • Large diameter purge valve for easy deflating.
  • The price might be too high for some people.
  • No separate compartment for wet clothes.
  • Not so many pockets to organize items properly.

Our Review Of Panga 50

The Panga 50 surf duffel backpack is a must-have for any surfer. It is Made from 100% waterproof fabric, and this bag will keep your gear safe and dry even in the worst conditions. With ample room to store everything you need, the Panga 50 is perfect for any trip to the beach.

Surf Backpacks

The Panga 50 by Yeti is the perfect bag for outdoor adventures like fishing and golfing. This tough and spacious tote has a waterproof zipper that ensures your goods don't get wet when it starts raining!

One of the main features of this bag is YETI's U-dock system, which offers an extra layer of protection so you can rest assured, knowing you won't have to deal with any watery merchandise or even leftover moisture.

The roomy interior makes for easy packing, and its cushioned shoulder strap ensures maximum comfort while carrying around all your necessities. If you're in need of a proper outdoor accessory, then be sure to check out the Panga 50 by Yeti!

If you're looking for an extra-large duffel bag that can hold everything you need for a weekend getaway, look no further than the Panga 50 by Yeti. This spacious duffel has enough room to store clothes, gear, and accessories for several days of travel.

Plus, its two zippered mesh pockets make it easy to organize your belongings. Whether you're hitting the gym or embarking on a much-needed vacation, the Panga 50 is perfect for any adventure.

The Panga 50 is a versatile duffel/backpack with an EVA molded bottom for protection. It can be easily carried as a duffel or backpack and features straps to customize the carrying experience.

Whether you're hitting the gym, traveling, or just need an extra bag for your gear, the Panga 50 has you covered!

Best of all, this bag is made from heavy-duty materials to ensure that it lasts through many seasons.

The Panga 50 by Yeti is a perfect combination between a high-quality duffel and a comfortable backpack. Best of all, its water-resistant zipper ensures that your belongings stay dry no matter how bad the weather gets!

4. Patrol Backpack by Dakine 

Surf Backpacks
  • Material: Polyester
  • Bag Volume (L): 36
  • Bag Volume (cu in): 2200
  • Laptop Sleeve: Yes
  • Warranty: Limited
Check Price
  • Padded shoulder straps for extra comfort.
  • Durable quality, water-resistant, and built to last.
  • Plenty of pockets to keep your gear organized.
  • Resistant to water and easy to clean.
  • Sunglasses pocket.
  • Rough material may be uncomfortable when placed against the skin.
  • No chest or waist straps for extra support - may cause discomfort when carrying heavy loads.
  • Zippers are difficult to zip and unzip when the bag is full.

Our Review Of Patrol backpack

The Patrol backpack by Dakine is your ultimate travel pack. This bag has everything you need for your next trip - whether you're hitting the beaches or exploring historic landmarks, this pack will keep your belongings safe and secure.

Surf Backpacks

Best of all, its padded shoulder straps make it easy to carry around even when it's fully loaded! The best thing about the Patrol backpack is that it's built to last. This bag is made from high-quality materials, making it water-resistant and easy to clean. Best of all, its zipper won't break even under tough conditions.

The Patrol backpack by Dakine has everything you need for your next adventure - whether you're hitting the beach or going on a weekend getaway, this bag will keep your belongings safe and secure! Best of all, it has padded shoulder straps to make carrying around even easier.

Originally designed for the U.S. Military in 2007, the Patrol backpack became an instant hit with adventure seekers who needed a dependable backpack that could withstand any conditions - no matter how difficult.

Best of all, it's designed to be easy to use and carry around even when fully loaded! It has a 1-year warranty in case anything goes wrong with the zippers or other hardware.

The Patrol backpack is the perfect backpack for anyone who loves spending time outdoors. It comes with a large front insulated cooler pocket, as well as a deployable water bottle and tarp wax pockets.

Whether you're surfing, hiking, or camping, this backpack has everything you need to make your outdoor experience more enjoyable.

The versatile design is savvy and sleek—built to be used as a work bag or a travel pack without feeling too bulky or uncomfortable.

It has plenty of pockets for all your essentials, including a separate laptop compartment that comfortably fits a 15″ laptop, pockets for gadgets and keys, fleece-lined phone pocket on zipper closure, our Boost cushioning in the back panel that makes it comfortable to wear even when carrying lots of stuff.

In other words, if you're looking for an "under one hood" solution, I think your search ends here!

The Patrol Backpack is a sturdy and spacious backpack designed for outdoor adventures. It features fleece-lined pockets for your sunglasses and goggles, as well as an organizer pocket.

The back of the pack is padded for comfort, and there's also a hidden pocket for your personal belongings.

Whether you are hiking across a desert or trekking to your favorite family attraction, the Patrol backpack is perfect for carrying your gear. The durable diamond ripstop fabric will get dirty but maintain its shape and quality.

The reinforcements on the straps provide peace of mind when there's phenomenal weight to carry. Easily accessible pockets give quick access to items without unpacking everything in front of you, and an external water shield protects against rain showers that may pop up along the way between campsites. This multi-functional bag has plenty of space for all sorts of different adventures.

5. Borealis Backpack by The North Face

Surf Backpacks
  • Capacity: 28 L
  • Weight (lb): 2.69 lb (1.2 kg)
  • Dimensions: 19.75 in x 13.25 in x 9.75 in (50.2 x 33.7 x 24.8 cm)
  • Notable Materials: Nylon, CORDURA Nylon, Polyester, YKK Zippers
  • Laptop Compartment Size: 15"
  • Warranty Information: Limited Warranty Policy and Guideline
Check Price
  • Plenty of room, lots of pockets to carry all your gear.
  • Whistle for emergencies integrated into the buckle holds up in tough conditions without breaking your back.
  • Best used for multi-pitch rock climbing trips or multi-day mountain bike treks through mountainous terrain.
  • Laptop sleeves, tablet compartment.
  • Back padding may be hard.

Our Review Of Borealis Backpack

This stylish and durable backpack is designed for backcountry expeditions and organizing all your gear in the wilderness. Best of all, it offers plenty of space for everything you need to take with you on your next big trip!

Surf Backpacks

Created by one of the most innovative companies in the outdoor industry, this bag makes an excellent choice whether you're hitting a mountain trail or spending the day at an amusement park. Best of all, it has a breathable air mesh panel that helps to keep moisture away from you when you're exerting yourself.

The Borealis Backpack provides plenty of space for everything you need on your next hike or family outing. It's designed with lots of pockets and compartments for all kinds of travel necessities. Best of all, there are plenty of additional straps for securing bulky items so you can bring anything along on your adventure!

The bag is not made to endure damage from falls and harsh terrain. It would be a good idea to check the contents every day if traveling somewhere unsafe and remove any unnecessary equipment. The material is convenient for those who prefer to travel light and don't desire heavy padding. Best suited for someone looking for a stylish backpack with decent storage space.

The Borealis backpack was created to help you organize and carry your belongings with ease. It features a variety of pockets and compartments, perfect for holding your laptop, tablet, sunglasses, and more. Whether you're hitting the trails or traveling for the weekend, this backpack has you covered.

Borealis is the backpack that will make your life easier. It's designed with an extremely comfortable suspension system to help you carry it for longer periods without feeling like it's weighing you down.

Roomy pockets, a versatile design, and water repellent, this technical backpack can be used as a weekend hiking bag or as a simple day pack to store all of your essentials while taking on any type of day from mountain trails to city streets.

They developed the Borealis Backpack because they know that nothing goes better on an outdoor adventure than a sleek and stylish backpack. With enough space to hold everything you might need while still staying practical, this pack is ready for all sorts of tough conditions without breaking your back.

The tough 210D Cordura nylon ripstop exterior will help keep any water or chunks of mud off, while its two handles make it easy to stow in the overhead compartment on a plane.

It has a large main compartment with multiple internal pockets and adjustable dividers so you can organize your gear easily, plus side compression straps make it easier when you meet up with friends for equipment swap-outs during multi-pitch rock climbing trips or multi-day mountain bike treks through mountainous terrain.

Whether you're hitting the trails or hitting the town, the Borealis Backpack has got your back. With a whistle integrated into the buckle for emergencies and plenty of pockets for all your gear, this backpack is perfect for any adventure. Plus, it comes in a variety of fun colors to choose from, so you can show off your personality while you're on the go.

6. BackSak by SKOG A KUST 

Surf Backpacks
  • Material: 500 Denier Waterproof PVC
  • Weight: 2.5 lbs
  • Sizes: 25 & 35-liter sizes, in a variety of colors
Check Price
  • Rough and tough, it can be used for everyday use.
  • Adjustable straps and sternum clip for a secure fit.
  • Designed with an innovative roll-top closure system that can expand or contract to fit your needs.
  • It comes in different colors and sizes.
  • No separate laptop compartment.

Our Review Of SKOG A KUST backpack

The SKOG A KUST backpack is perfect for anyone who loves spending time outdoors. The all-weather protection will keep your belongings safe and dry, while the functional and durable design makes it perfect for any activity.

Surf Backpacks

Whether you're hiking in the forest, kayaking on the creek, or walking along the coast, this backpack is sure to come in handy. The adjustable backpack straps enable you to carry your gear in comfort and style, no matter how long the day brings. Best of all, its compact design will not weigh you down when you're out on an adventure.

The SKOG A KUST backpack is made from 100% polyester and features a front pocket with metal zippers and an outer pocket with a zipper, as well as two mesh side pockets. Best suited for those who prefer to travel light and aren't concerned about added protection.

You are looking for a backpack that can do it all? Look no further than BackSåk by SKOG A KUST. This innovative backpack is available in two sizes and a variety of colors, making it perfect for any occasion.

The soft 500D PVC material is both sturdy and flexible, allowing you to easily roll or fold the bag down when not in use. Plus, the comfortable shoulder straps make it easy to carry your belongings with you wherever you go.

Be prepared with BackSåk BY SKOG A KUST. Keep your belongings dry and within reach of quick access with this daypack equipped with large exterior pockets, a padded EVA foam back for extra comfort, adjustable buckles on the straps for an easy fit, and a sternum clip to keep it securely in place.

Whether you're hiking up something tall or cruising around town, take care of business knowing that everything is secure.

This versatile backpack can be easily adapted to fit your needs and is perfect for weekend getaways or longer trips. Plus, it's made with durable materials that will stand up to even the most strenuous adventures.

The BackSåk is perfect for keeping all of your essentials organized and easily accessible. The single compartment makes it simple to use, while the internal organizing pockets help you stay organized on the go.

Best of all, it's designed with an innovative roll-top closure system that can expand or contract to fit your needs. Whether you're headed out on an adventure or heading into the office, this backpack will hold everything you need and keep it safe from harm.

7. Cyclone Roll Top (32L) Backpack by Dakine

Surf Backpacks
  • Gear Capacity (L): 32 liters
  • Weight: 1 lb. 4.8 oz.
  • Material(s): Polyester
  • Number of Pockets: 2 + main compartment
  • Waterproof: Yes
  • Dimensions: 21 x 13 x 9 inches
  • Gender: Unisex
Check Price
  • Big pockets for storing items.
  • Durable and waterproof design.
  • Tractable strap.
  • No separate laptop compartment.
  • Fewer small pockets for accessories.

Our Review Of Dakine Cyclone Roll Top (32L) Backpack

This Dakine Cyclone Roll Top (32L) Backpack is perfect for carrying your surfing gear! The roll-top closure allows you to customize the size of the backpack, while the padded back panel and shoulder straps make it comfortable to wear. Plus, it features a water-resistant design to keep your belongings safe and dry.

Surf Backpacks

This is built with the same materials and precision in construction as all of Dakine's gear, but it comes with a totally unique design. The welded 305D Cordura® HP Coated Ripstop makes this backpack incredibly durable, capable of warding off both wetness and pickpockets. Plus, it comes with a secret pocket for added security. So if you're looking for an unbeatably tough backpack that also happens to be stylish, the Cyclone Roll Top is definitely worth checking out.

Plus, the backpack has a zippered front pocket and mesh side pockets for easy storage. The Dakine Cyclone Roll Top (32L) Backpack is perfect for the adventurer who wants easy access to all of their belongings. The big roll-top pocket makes it easy to fit everything in, and even the wettest and heaviest wetsuit won't be a setback. With comfortable shoulder straps and durable construction, this backpack is perfect for any expedition.

The Dakine Cyclone Roll Top Backpack is perfect for hitting the slopes or carrying your essentials around town. This smaller version of the popular Cyclone Dry Pack features durable, water-resistant construction and a large main compartment that can easily accommodate all your gear. With just one big pocket and a limited pocket for your wax or phone and keys, this backpack is easy to use and perfect for athletes or everyday commuters.

It features a roll-top closure that makes it incredibly water-resistant, and it also comes with a variety of handy pockets and compartments that make it perfect for everyday use. Whether you're hitting the gym or going on a weekend getaway, this backpack has got you covered.

The Dakine Cyclone Roll Top (32L) Backpack is perfect for quick hikes and day trips. This minimalistic backpack features a roll-top closure and purge valve to help keep your belongings dry and secure. With fewer pockets and carry hooks, this backpack is perfect for those looking for a simple, lightweight option.

Some Related FAQs:

Why use a Surf Backpack?

A surf backpack offers several pockets for easy access and organization, it has a durable construction so it can be used every day without tearing apart, and it contains an adjustable strap that gives you the flexibility of adjusting its fit as per your need.

What size backpack do I need?

Backpacks are available in different sizes that range from small to large depending on the number of items you need to carry. Surf backpacks for kids and adults have a capacity of up to 45 liters or 100 liters. The ideal size depends on where and how you intend to use your Surf Backpack.

What are the Best Travel Backpacks?

The Best Travel Backpack is a lightweight bag that you can use to carry all your essential items and personal belongings when going on a trip. The best Surf Backpacks fit well in the overhead compartment in the airplane and in the locker of your hotel or hostel. Travel Backpacks are designed to be used in different circumstances, like traveling by car or bus for your daily commute.

Is there a different Surf Backpack for men and women?

Surf Backpacks are available in different sizes, shapes, and designs. Some are specifically designed for men, while others are made exclusively for women. These differences include the size of the backpack, its weight, color, and added features like pockets to carry your cell phone or wallet during bad weather.

Is there a Best Surf Backpack with wheels?

Surf Backpacks with wheels are the new trend in the market. They have been designed to meet the needs of people who travel often and find it challenging carrying their Surf Backpack all the time. These backpacks contain large wheels that enable you to roll them behind you as opposed to carrying them on your shoulders or back.

How long do Best Surf Backpacks last?

Surf Backpacks are designed to be used for many years. The materials used in their construction are of high quality, and they also come with a warranty that ensures you replace them if they tear apart before the prescribed time.

What necessary surf items should you keep in your Surf Backpack?

In your Surf Backpack, you should carry the following items: a towel, a change of clothes, sunscreen, a water bottle, and a mobile phone. These items will ensure you have easy access to them when going for a surf or enjoying your time at the beach.

What is a Splash Proof?

A Splash Proof Surf Backpack is a type of backpack that has been designed with a water-resistant material so as to protect your personal belongings from getting drenched in rains. It also prevents the contents of the backpack from being damaged during surf sessions.

What does the Surf Backpack brand mean?

A brand is a company that has been manufacturing and designing backpacks for years. It ensures all their products are of high quality and meet the necessary safety standard. Best Surf Backpack Brands include North Face, Osprey, Eastpak, Dakine, Nike, Burton, etc.

Final Verdict

The bottom line is that Surf Backpacks are designed to protect your board while you travel. The Surf Backpacks are comfortable to carry, lightweight, and easy to store in your car trunk or closet at home.

Surf Backpacks come in different colors, sizes, and materials, so you won't have problems finding one that will suit your preference or budget.

You can choose a backpack with extra features if you want to have the best backpack that gives you extra comfort while surfing. Surf Backpacks can be found online or from reliable surf stores near your home.

PaddleRoundThePier is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to, &